ShaoYen is a New York City based Visual Designer expertizing in Digital Design & Branding. With the experience working in agency and Engineering Background, her design is based on rational user flow and clean, effective visual. Everyday she worked with pen, pencil, Evernote, Magic Mouse, sublime Text3 and pixels.

Working Experience

The Charles NYC

Designer | FEB 2013 - Present

  • Concepted and produced feasible and accessible UX and UI Design. Organize and analyze the information architecture. Created and crafted comprehensive user flow,wireframe and the visual of immersive online experience.
  • Concepted, designed and produced the identity and branding system. Including logo, brand style guide, collaterals and promotional kits.
  • Developed static pages and support the front-end for develop team.

AD Lubow Advertising

Digital Design Intern | May 2012 - August 2012

  • Assisted designers with motion graphic project for UJA Federation of New York.
  • Designed the editorial spread and cover for Brain and Behavior Research Foundation 2012 Scientific Council.
  • Assisted designers with video editing and motion graphic for College Board, Leading Success project.
  • Maintained, modified and updated excisting websites


Pratt Institue, New York

MS, Communication Design | 2012

National Tsing Hua University, Taiwan

BS, Chemical Engineering | 2008

Selected Projects

  • Bloomberg Media
  • A&E TV Network
  • Ellen Tracy
  • Mighty Healthy
  • Butter Group
  • Marianne Restaurant

Skills & Proficiencies

Softwares & Tools

  • photoshop
  • illustrator
  • indesign
  • edge animate
  • after effect
  • flash
  • fireworks
  • dreamweaver
  • axure
  • sublime text3

Development Skill

  • html(5)
  • css(3)
  • jquery
  • responsive design
  • animation
  • wireframing
  • github version control
  • cms experience: wordpress, craft, expression engine, joomla

Design Skill

  • typography
  • illustration
  • grid & layout
  • art direction
  • web design
  • lettering & custom type
  • creative concept

ShaoYen Chiang Is A New York City Based Digital & Visual Designer With An Expertise in Branding, Web Design And UX/UI Design.

My name is ShaoYen. I am a visual designer and creative thinker living in New York City. I am passionate about what I do and have a humble “CAN DO” attitude. I believe that Design should tell stories relevant to the audience and could have an impact on human’s life. I am also a HUGE believer of the importance of lifelong learning and how internet & technology make it even more crucial.

I was born and raised in Taiwan, majored in Chemical Engineering at college. In 2010,  I started my journey in The Big Apple for my Master Degree in Communication Design, Pratt Institute. I have been pursuing and developing my creative career since then.

Currently I’m working at The Charles NYC as a Designer, leading and participating in some of the great and recognizing projects. My client experience covers from Hospitality, Fashion, Media, Business, Retails and Real Estates. 

view resume

Services & Capabilities

Graphic Design icon

Graphic Design

Branding & Strategy


Print Design

Editorial Design

Graphic Design icon

Website Design

Visual Design

Front End Development

CMS integration

Motion Graphic

Graphic Design icon

UX / UI Design

User Flow Design

Wireframe Design


User Interface Design

Character & Personality


Logical & Mathematical

Data Oriented

Curious about tech




Pixel Perfected


Strong & Competitive

Energetic & Independent

A Team Player

Learn more about my working experience

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